What kind of new programming would be brought to the market that isn't already being delivered through the legacy market system?
A unified Astral and Bell Media would combine the strengths of each group to create more and better Canadian programming, and the ability to inject new creativity and resources into our services. As part of the tangible benefits package, more than $105 million will be invested in the creation and promotion of new programming. We are committed to expanding TV and radio programming choicesby ensuring continued high quality local news coverage, supporting independent small-market radio broadcasters, introducing a new made-in-Canada multi-platform TV Everywhere service, and launching new programming services such as the French-language “Investigation” channel. All in all, our combined network and resources will allow us to provide you with more choice than ever before.